Abstract:

The Travel & Tourism Development Index (TTDI) 2024 measures the set of factors and policies that enable the sustainable and resilient development of T&T. The T&T sector’s post-pandemic growth continues, but its recovery has been mixed and operating conditions have been challenging. While 71 of the 119 TTDI-ranked economies increased their scores between the 2019 and 2024 editions, the average index score is just 0.7% above pre-pandemic levels. Pillar performance across a broad range of economies highlights a rebound in global T&T demand that has coincided with rising global air route capacity and connectivity, improved international openness, and increased demand and investment in tourism-generating natural and cultural resources. However, despite this growth, non-leisure demand is still behind that of leisure, labour shortages are ongoing, and air route capacity and connectivity, T&T capital investment, productivity and other sector supply factors have not kept up with demand. The resulting supply and demand imbalance, combined with broad inflationary pressure, has led to reduced price competitiveness and service disruptions.